Tibet Authentic - Case Studies

SEO Situation

When Tibet Authentic first came to us for services they had only implemented the PPC (Pay per Click) campaign to yield results for the site. This was effective, but still did not attract ample traffic to their site. When they tried to hire another company to handle their SEO services, this too proved unsuccessful and did not furnish results. Tibet Authentic left the company straight away, and has been with Cytnet since December 2007.

SEO Challenge

At Cytnet we noticed that the website was not designed with the requirements of the search engines in mind. The site used a FLASH design and all the content pages were not compatible for search engines. This technique was not appropriate for this particular client and the flash content was not working properly either. Ultimately, due to this fault in design and marketing the website had no results or positions on major search engines.

SEO Solution

To solve this problem and to meet the client's goals and expectations, we at Cytnet did the following:

1. Redesigned the website and content
2. We added relevant articles to the site, using more appropriate keywords which would yield results.
3. We Submitted hand and automatic link exchanges with related relevant sites.
4. Fixed the structure and coding of the site for compatibility with major search engines.
5. Changed 30% of the main page, which allowed search engines to capture the site easier with spiders.

Results

As a result, Tibet Authentic, within 4months:

• Increased traffic to their site by 250% daily!
• Is now highly ranked on Google
• Is in the top 5 of 1st page of major search engines, i.e. Google and MSN.